Your skin loses about 25% more water during the winter months. That’s not a small number, and it doesn’t happen just because. This increase in hydration marks the difference between comfortable skin and that tight, flaky feeling that shows up around December and refuses to leave until spring.
Water loss through the outer layer increases when the weather gets cold, and we are more exposed to indoor heating. These two factors create a moisture-draining environment that works against your skin from both sides. Outside, the freezing air and wind strip away natural oils, while inside, the air heating sucks the humidity from the air, taking moisture from your skin along with it.
The funny thing is that most people think that fixing their winter skin problems is about adding more products: more creams and expensive serums. But before you pile on another layer of anything, you need to fix the environment that’s causing the problem in the first place.
Your Home Environment May Be Affecting Your Skin
Indoor heating creates a dry environment with low humidity levels, which means your skin is fighting even more to retain water. Your moisture barrier is like a brick wall: the skin cells are the bricks, held together by the mortar, proteins, and fats. When humidity drops, water escapes through this barrier faster than your skin can replace it.
The fix? Get a humidifier! Maintain the humidity between 40 to 60% for optimal hydration. You can place one in your bedroom while you sleep; your skin will thank you by morning.
Also, keep your thermostat lower than you think you need it. Yes, it’s cold outside, but cranking the heat to 24°C creates a desert inside your home. Find the lowest comfortable setting and add a sweater instead.
Hot Showers Are Sabotaging You
Hot water removes more of the skin’s natural oils, causing water to evaporate faster. The best protection during winter is turning down the water temperature. Lukewarm water (between 35-37°C) may not feel as cozy, but it won’t damage your skin barrier.
After your shower, don’t rub your skin dry. Pat it gently with a towel, leaving some dampness on the surface. This is when your skin is most receptive to moisture—within five minutes of getting out of the shower, your pores are open and ready to absorb whatever you apply.
This is where the right cleanser makes a difference. beU Manuka Cream Cleanser combines Manuka Honey with Aloe Vera and Jojoba Oil. Manuka Honey is a natural humectant, which means it attracts and retains moisture in the skin. Unlike other cleansers that leave your skin feeling tight, this formula actually supports your moisture barrier while removing impurities.
Layer Your Hydration Strategically
Once you’ve cleansed, your skin needs layered hydration, especially in winter when the moisture barrier is under constant stress.
Start with beU Jojoba Anti-Aging Serum. Apply 2-3 drops to damp, freshly cleansed skin. This organic Jojoba oil-based serum is a powerful hydrator that mimics your skin’s natural sebum. Its lightweight texture absorbs quickly, creating a protective layer that prevents water loss while nourishing your skin.
Follow with beU Retinol Anti-Aging Moisturizer. This pH-balanced cream works all day (or night) to help reduce the appearance of wrinkles and fine lines while supporting your skin’s moisture barrier. Apply to your face and neck after your serum absorbs. Use twice daily, but always follow with SPF in the morning as retinol increases sun sensitivity.
Revise Your Clothing Choices
Fabrics also affect skin hydration. Wool directly against dry skin? That’s asking for irritation. Wear soft, breathable fabrics like cotton to avoid further irritation. Save the wool sweaters for over a cotton layer.
Your laundry detergent also plays a role. Try to avoid washing your clothes in regular detergents if you’re experiencing skin issues. Switch to fragrance-free, hypoallergenic options that won’t leave irritating residue on your clothes.
At night, if your hands are particularly dry and cracked, apply thicker creams or moisturizers at night and wear nitrile gloves to lock in moisture while you sleep. Sounds strange, but works wonders.
Winter skin care and recovery isn’t complicated; all you have to do is be a little more mindful of your environment, adjust your habits, and support your skin’s moisture barrier. Give it the conditions it needs to do its job, and that tight, flaky feeling will disappear long before spring arrives.
About ORGANO®
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