We’re all about capturing the moment here at Organo Gold — whether that moment be a perfect cup of coffee, on-stage recognition at an OG event, a first drive in that dream car, or perhaps scenic vistas from exotic OG incentive trips. There are so many opportunities to pull out a camera in the OG universe. That is why we’re so excited that today is National Camera Day — a day that was established in order to celebrate photography and the invention of the camera.

Today, many of us carry cameras in our pockets at all times thanks to the proliferation of smart phones and tablets. Once upon a time, that was far from the case. The first cameras were so large they required several people to operate. Here are a few fun facts that reveal just how the camera has changed over the years as it evolved from analog to digital:

  • The ancient Greeks and Chinese used an optical device called a “camera obscura” to project an image of the surroundings on to a screen. This invention played an important role in the development of cameras and photography.
  • Although designs existed earlier, it wasn’t until the 1800s that practical cameras were developed.
  • The Kodak camera was developed by George Eastman, a man some people dubbed “The Father of Photography”. The first Kodak went on sale in 1888, and pioneered the use of photographic film. It was simple box camera with a single shutter speed and fixed focus lens.
  • Around the year 1913, a German optical engineer named Oskar Barnack made a prototype compact camera that used 35 mm film. Named Lecia, it was put into production in 1925.
  • Single lens reflex cameras (SLR) use a mirror and prism system to allow photographers to accurately see the image that will be captured. This system uses one optical light path, whereas previous cameras had two, one through the lens to the film and the other to the viewfinder.
  • Polaroid cameras hit the market in 1948, and allowed photographers to produce images instantly. A special chemical process was used to used to produce prints from the negatives in under a minute. The popularity of instant cameras took off in 1965 with the introduction of the Polaroid Model 20 Swinger, one of the top selling cameras of all time.
  • The first successful imaging technology using a digital sensor was made in 1969 by Willard S. Boyle and George E. Smith. In 2009, they were awarded the Nobel Prize in Physics for their contributions which paved the way for digital photography.
  • The first commercial DSLR (digital single lens reflex) was launched by Kodak in 1991. The popularity of digital cameras exploded in the 2000s, as technology improved and the costs of production decreased.

 

  • Modern digital cameras produce detailed photos made up of a huge number of pixels. The technology behind cameras is improving all the time. The latest iPhone 6, for example, features Apple’s new iSight camera technology, with 1.5-micron pixels and ƒ/2.2 aperture. According to Apple, more people take more photos with iPhones today than with any other camera!

 

In celebration of National Camera Day on June 29, we would like to encourage all OG Distributors to capture one of their favorite OG moments on camera. It could be that cup of OG Gourmet Caffé Latte. Or perhaps that perfectly prepared BrewKup in delicious Caramel Vanilla flavor. If you are active on social media — which all Distributors should be to spread the word about our amazing products and opportunity — post your National Camera Day pics on Facebook or Instagram with the hashtags #organogold and #nationalcameraday.