As the company that brings the treasures of the Earth to the people of the World, ORGANO™ continues to grow its expansive line of gourmet beverages, and it all started with a rich cup of our premium blend Gourmet Black Coffee – enhanced with Ganoderma Lucidum. Often referred to as the “original”, Black is similar to a blank canvas – one you can customize.  And, now that the summer travel season is upon us, for our above the equator family, let’s explore how different regions around the globe make ORGANO™’s “original” Gourmet Black Coffee their own!

Italy

The birthplace of the espresso machine, Italy is known for its incredible coffee and sidewalk cafes.   When ordering “un caffé” in Italy, you will automatically be served be served espresso. Add milk and a bit of froth to OG’s Black, and bring the Italian sidewalk cafe to your breakfast table and into  your coffee cup!

China

In the past, the Chinese had been known to favor tea, over coffee, for about 2,700 years – but those days are long gone. In part due to China’s rapid urbanization and growing overseas travel, more and more people have been exposed to coffee and it’s western world influence. And unlike many other cultures, that take their coffee to-go, the Chinese will typically consume their coffee at home or work.  In China, the intention is to savor their OG Gourmet Black coffee relaxing and chatting with friends. In other words, in China, enjoying a cup of ORGANO™ is more like reaching your ultimate destination, rather than just a stop along the way.

Ethiopia

The coffee ceremony is one of the most recognizable parts of Ethiopian culture, where coffee beans are ritually roasted, grinded and boiled table-side. While many cultures add sugar and sweeteners to their coffee, in the Ethiopian countryside they might add salt and/or traditional butter to their OG Gourmet Black.  

Spain

Café solo, the standard form of coffee in Spain for metropolitan dwellers, who often grab their coffee on the go. When the coffee not being consumed “on the run” – it is enjoyed while lingering with family and friends throughout the day. No latte ordering here, when in Spain, if you want milk with your ORGANO™ Gourmet coffee, be sure to ask for your OG con leche!

United States

Coffee plays a major social and cultural role in the daily life of most Americans, typically served at breakfast – but also savored socially throughout the entire day. Consumed while walking, talking, in most social settings, and often at the end of a meal. Americans often take coffee to the extreme by combining a variety of different ingredients to their favorite ORGANO™ Sachets and Brewing Cups, served up steaming hot and ice cold.   

Turkey

Coffee houses in Turkey have become social institutions, where the coffee is served hot from a special coffee pot called “cezve”. While, the Turks are known globally for their thick, gritty, tar-like Turkish Coffee, the main source of caffeine in Turkey comes from tea. Regardless of your preferred caffeine source, ORGANO™’s got you covered with our expansive line of premium gourmet beverages.

Greece

Greek coffee, or “ellinikós kafés”, is a thick, strong, black coffee prepared in a special small pot called a “briki” and served with a unique Frappé type foam on top.  In the Greek coffee culture, coffee is meant to be sipped slowly – not guzzled down. A descendent from Turkish Coffee, Frappés led to the birth of many variations adopted around the world.

black-coffe-instagram-oct-2106

No plans to travel this Summer? Stay grounded and create your own global interpretation with OG’s beloved Gourmet Black, or any other OG treasured beverage. Coffee connoisseurs across the globe not only appreciate the robust and smooth flavors in every cup of ORGANO™, but the way it can awaken your senses and enrich your day with a classic cup of coffee that’s as flavorful as it is invigorating. And, the treasures of the earth that ORGANO™ brings to the people of the world, can be served over ice, shaken or stirred with your family and friends – worldwide!  #TasteTheGold